Teva is on a mission to find more ways for people to lessen their impact and turn the tide of consumption. From making products with recycled materials, to lessening their water usage, they are focused on implementing changes that make a big impact.
We partnered with Teva on a campaign supporting their long-term vision to reduce the use of virgin materials, bring the first circular, fully recyclable sandal to market and continue to empower future explorers with the freedom to roam. We owe all those who come after us a world still worth exploring.
Credits - Thanks to Lyndsey Lee Faulkner, Sarah Carter, Erika Gabrielli, Rhea Cortado and the collective team at Teva for collaborating. Creative direction and production by Denis Kegler. Editing and animation by Unlimited Time Only. Design and Stop Motion by Kevin Evans. Copywriting by Kalle Crafton. Sound Design by Chip Sloan. And, the music by Hector J Guerra. Special thanks to the Teva Explorer Collective: Johnie Gall, Tara Rock, Ron Griswell & Leah Thomas.
↻ New Life for Old Soles
TevaForever is a partnership with recycling leader TerraCycle®, dedicated to giving well-worn Teva sandals a new life. The program offers consumers the opportunity to recycle their sandals while preserving the environment. Teva's vision is to create new sandals from old ones, closing the circle of production. Every pair sent in and recycled helps them get closer to their ultimate goal.
↻ Less Plastic, More Freedom
All Teva polyester straps are now made from 100% recycled plastic. This campaign educates our consumers about the technical process of recycling plastic bottles into sandal straps. Our creative approach is to take something technical and to view it through a relatable and fun lens.
↻ Teva Forever
We had the pleasure of working alongside sustainability advocates and environmentalists to discuss firsthand what the TevaForever program means to them and why it’s crucial to join the cause. Through interviews, content creation, and animation, we created a series of vignettes to educate and inspire consumers to participate in the program. Sustainability is a collaborative pursuit, and to become fully circular, we can only do it with the help of the Teva family.
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I’ve had my sandals for so long and I put them through a lot. So, once they’ve served their purpose the TevaForever recycling program is a really cool way to honor them with new life instead of just sending them to a landfill.
Johnie Gall
Influencer @dirtbagdarling
Teva has diverted over 40.2 million plastic bottles since 2020, over 1.5 million pounds of plastic from landfills and achieved a 44.46% decrease in greenhouse gas emissions per pair (footwear) in 2024, tracking ahead of their 35% reduction goal by 2030.
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